Penguin Books - “Kama Booktra”

This project is currently under consideration for the D&AD Penguin Books brief. My team and I developed a fun insight into how readers often find themselves in unique contortionist-like positions while submersed in a good book. This fun idea allowed us to create the Kama Booktra and accompanying ‘pillows’ the Penguin books could market and sell along with the printed booklet on their in-store shelves.

Winner of D&AD Wood Pencil 2023

Please view the interactive digital booklet at the link here

Copywriter: Taylor Henderson Art Directors: Lika Keshelava, Lisa Glonti